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Liberal Party releases ‘unhinged’ new election campaign video featuring Anthony Albanese as Gollum


As federal election campaigns ramp up, the Liberal Party’s latest video advertisement has confused Australians, many of whom labelled it as “unhinged” and “bizarre”.

The new video, released on YouTube on Thursday night, is titled “The Lord of the Flip-Flops: The Return of the Taxes” and features an animated Anthony Albanese parodying the character Gollum from the Lord of the Rings.

Watch the strange campaign ad in the video player above

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In the video, the animated Labor party leader is seen arguing with himself over coal, taxes and pay rises, and is captioned with the phrase: “Albanese will say and do anything for precious votes.”

“Morrison is keeping his precious ($1 an hour pay rise) away from Australian workers. He’s being tricksy,” the animated Albanese says.

He continues to argue with himself as the video goes on and says “I want their money” before replying to himself saying “No, you can’t tell them. It’s the only way we get precious votes”.

The new video is titled ‘The Lord of the Flip-Flops: The Return of the Taxes’ Credit: YouTube
In the video, the animated Labor party leader is seen arguing with himself over coal, taxes and pay rises.
In the video, the animated Labor party leader is seen arguing with himself over coal, taxes and pay rises. Credit: YouTube

“Coal is so good. It gets us precious votes in the Queensland,” he continues.

“Use your head, there are precious votes in Melbourne,” his alter-ego replies, wearing a hipster hat and holding a coffee.

“We just tell them both what they want to hear.”

The video then mocks Labor’s “flip-flopping” on JobKeeper, with the Gollum Albanese saying “we changed so many times”.

The commercial ends with the Gollum voice saying: “It won’t be easy under Albanese”.

The animated Albanesse is seen arguing with his alter ego dressed as a hipster.
The animated Albanesse is seen arguing with his alter ego dressed as a hipster. Credit: YouTube

The advertisement attracted mixed reviews since it went live, with many commenting on the video’s strange nature.

“This is unhinged. Was there even a message here?” one YouTube user commented.

“I wish I could unsee the last 1 and half minutes,” another added.

Others, however, used the comments to praise the video for its entertaining elements.

“Love em or hate em, this is gold,” one user said.

“Haha … awesome ad and so bloody true!” another added.

7NEWS.com.au has reached out to both the Liberal Party and the Labor Party for further comment.



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