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UNWTO Launch Women in Tech Startup Competition: Middle East

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Announced at Biban 2023, Saudi Arabia’s largest SME conference, the Women in Tech Startup Competition: Middle East, will further advance UNWTO’s work to make tourism a pillar of women’s empowerment. The initiative gives innovators the chance to compete for enhanced capacity building and visibility. Finalists in each category will join the UNWTO Innovation Network, giving them access to the UNWTO Member States network, mentorship programs and to UNWTO scholarship opportunities.

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Tourism startups have the power and agility to transform the sector in line with the Sustainable Development Goals. Tourism startups are also leading the way in advancing women empowerment, in the Middle East and globally, and UNWTO is delighted to support the region’s best innovators and digital entrepreneurs. UNWTO Secretary-General Zurab Pololikashvili

Who can apply?

  • Startups must be led, owned or managed by women residing in any of the following countries: Saudi Arabia, United Arab Emirates, Egypt, Qatar, Oman, Bahrain, Kuwait, Jordan, Lebanon, Syria, Iraq, Libya and Yemen.
  • Idea Stage, Early Stage or Series A startups with a minimum viable product or idea that is ready to be developed and funded.
  • Have a full-time team, a tested pilot and business plan.
  • Be scalable with potential for international growth.

Startups must also belong to at least one of the following categories:

  • Social Impact: For startups that focus on technology in wellness, health, urban development, rural development, sustainability, and education with cross-cutting benefits with tourism.
  • Tourism and Travel Experience : Startups focusing on the food and beverage, transportation and accommodation, travel, and retail industries to participate.
  • Future Tech: Startups that leverage fintech, AI, AR/VR, cryptocurrency, Internet of Things, blockchain technology, digital twinning and the Metaverse.
  • Events and Community: Startups focused on social and messaging platforms, e-sports and gaming platforms, community-based applications, events-related platforms, and education technology.

Applications close at the end of July 2023 and the winners will be announced at the Tourism Tech Adventure (TTA), to be held on World Tourism Day (27 September Riyadh, Saudi Arabia).

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UNWTO and Innovation

Since 2018, UNWTO’s IEI department has launched more than 21 startup competitions and innovation challenges, covering over 150 countries around the world. With over 10,000 participants and more than US$214 million in funding, UNWTO continues its efforts to support digitalization and innovation in line with the global entrepreneurship ecosystem. Tourism has the opportunity to improve inclusiveness, local community development, and resource efficiency by leveraging innovation and digital advancements.

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About The World Tourism Organization (UNWTO)

The World Tourism Organization (UNWTO) is the United Nations specialized agency fostering tourism as a vehicle for equal, inclusive and sustainable development. Working with its Member States, international organizations and the private sector, UNWTO promotes safe and seamless travel for all. UNWTO also works to make tourism the foundation of trust and international cooperation and a central pillar of recovery. As part of the wider UN system, UNWTO is at the forefront of global efforts to achieve the 2030 Agenda for Sustainable Development, including through its ability to create decent jobs, promote equality and preserve natural and cultural heritage.

Follow UNWTO on Twitter, Instagram, Facebook and Linkedin.

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UNWTO Communications Department
+34 91 567 8100
UNWTO





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